Oasis, a water brand of the UAE-based National Food Products Company (NFPC) is now the first beverage brand in the GCC to provide drinking water for the consumer market in Tetra Pak carton packages.
The main material used in Tetra Pak package is paperboard, a renewable material made from wood. It is Forest Stewardship Council™-certified and features six layers that protect the contents from sun, air and light. Cardboard is the main component used, and it is sourced from trees with new trees planted to replace the ones used for production.
A number of Life Cycle Analysis (LCA) studies have assessed that the Tetra Pak carton is generally attributed with the lowest environmental impact of all packaging formats.
“We’ve worked with Tetra Pak over several years; our juices and dairy products are being produced in this environmentally considerate packaging. Our decision to provide drinking water within Tetra Pak packages, which provides so many waste reducing benefits, is our keen commitment in addressing the serious issues of global pollution. We are immensely excited at being the first F&B provider in the GCC to launch this to a consumer audience through our retail partners,” says Iqbal Hamzah, group CEO of National Food Products.
Amar Zahid, President of Middle East & Africa Tetra Pak says: “We’re excited and proud to see our customers adapting sustainable packaging solutions in the UAE which is becoming more and more aware of the environmental cause. Our collaborations with NFPC for the launch of water in carton will help us continue to innovate and offer F&B solutions that are healthier and less impactful on our Planet”.
