This New Year’s Eve, NYSA by Zenon transforms into The House of Aphrodite, a celebration of divine beauty and sensuality enhanced by a creative partnership with Ploom

This New Year’s Eve, NYSA by Zenon – the city’s most captivating speakeasy-style nightlife destination – unveils The House of Aphrodite, an immersive celebration inspired by the goddess of beauty, pleasure, and irresistible allure. Ploom, a brand driven by design and innovation, has partnered with Nysa by Zenon to elevate your New Year’s  celebration, bringing enhanced style, refined sophistication, and a distinctly elevated experience. Headlining the night is international DJ and producer TAYLLOR, whose high-energy fusion of electronic, Afro, and indie dance beats has electrified over 100 stages worldwide.

Located within Zenon at Kempinski Central Avenue, NYSA invites Dubai’s most discerning revellers to step into a world where myth meets modernity, where electrifying music, digital artistry, and a sensual Mediterranean-Asian atmosphere set the stage for an unforgettable descent into 2026. With TAYLLOR’s Ibiza-inspired soundscape at its core, the night promises a rhythm-driven journey that merges seductive beats with NYSA’s signature futuristic ambiance.

From dramatic lighting sequences to projection-mapped visuals that ripple across every surface, the venue transforms into an ethereal playground – a space where revelry becomes ritual and anticipation fills the air. Guests are welcomed from 8 PM to 12 AM for an elevated à la carte dining experience featuring bold Mediterranean-Asian flavours, premium caviar, sushi, and artfully curated sharing plates that reflect NYSA’s immersive culinary identity.

As the countdown begins, NYSA awakens into The House of Aphrodite, the venue’s most exciting moment of the year, offering front-row balcony views of the iconic Burj Khalifa fireworks and a magnetic shift from indulgent dining to pure after-dark exhilaration.

TAYLLOR will take over the decks as the night transitions into the celebration, delivering a dynamic, high-voltage set enhanced by NYSA’s groundbreaking projection system that visualises DJ brainwaves in real time, creating a hypnotic “living art” experience that blurs the line between music, technology, and emotion. Expect a powerful soundscape, sensual lighting, and avant-garde street-style performances that channel the bold, hedonistic spirit of Aphrodite herself.

Whether you’re raising a glass to new beginnings, dancing into the early hours, or seeking an intimate realm of rhythm and indulgence, NYSA by Zenon promises a night where beauty, energy, and emotion collide.

This is where Dubai’s trendsetters will welcome 2026 – not just with celebration, but with style, seduction, and a touch of mythic magic.

FACT BOX

Event: The House of Aphrodite – NYE Celebration with DJ TAYLLOR
Date: Tuesday, December 31, 2025
Time: 8 PM – 3 AM

Minimum Spend:

• Dining (8 PM – 12 AM): AED 1,500 per guest (fully redeemable)
• Post-Midnight Table Bookings (12 AM onwards): AED 1,000 per guest (fully redeemable)

Venue: NYSA by Zenon, Kempinski Central Avenue Hotel, Downtown Dubai
Age Policy: 21+
Dress Code: Smart Glamorous (no shorts or sportswear)
Smoking Policy: Smoking permitted inside the venue
Payment: Advance payment required via secure link or bank transfer
Cancellation: Refundable until Dec 20 or redeemable on a future visit