Dubai Festival City, Al-Futtaim Group Real Estate’s fully integrated mega-project, joined other landmarks across the UAE on April 16, as part of the global #LightItBlue initiative, to shine a light on frontline workers.
Various Al-Futtaim entities in Dubai Festival City came together in support of the initiative and projected the colour blue on its buildings. This includes Dubai Festival City Mall, Intercontinental Hotel, Crowne Plaza Hotel, Holiday Inn and Marsa Plaza.
With the recent opening of the Al-Futtaim HealthHub COVID-19 drive-through screening centres across Dubai including one at Dubai Festival City, the destination is contributing to the healthcare community in the UAE and supporting its employees and their families with medical assistance.
The campaign invites everyone to join by creating blue-themed images or videos and share them online on their social platforms.
